Bachelor's Degree Program
| What to study in the Department of Business Management? | Internship course introduction | Employment Program Introduction | Outstanding performance by the student | How to enroll |
Learn everything and specialize in nothing VS. Cross-domain talents The era of business managers is here!
#enterprisemanagementdepartment #What to study in the Department of Business Management
| What to study in the Department of Business Management? | Internship course introduction | Employment Program Introduction | Outstanding performance by the student | How to enroll |
Learning opportunities before entering the workplace? Introduction to the internship course of the Department of Business Management!
#合光機電 #苔曙企業 #新科企業
| What to study in the Department of Business Management? | Internship course introduction | Employment Program Introduction | Outstanding performance by the student | How to enroll |
The Employment Program in Cross-border E-commerce Internet Marketing offered by the Business Administration Department has entered its ninth year. Over 80% of graduates secure employment before August, with more than 50% of them landing jobs related to international trade or online marketing.
Through the practical courses of the employment program, participants gain insights into the operational processes of international trade, enhance their English speaking and cross-cultural communication skills, familiarize themselves with the operation of cross-border e-commerce platforms. They also learn essential video editing, graphic design skills, as well as engage in social media marketing, SEO website optimization, keyword advertising, and Google Analytics traffic analysis - the most popular marketing tools of the moment.
These interdisciplinary trainings give them a competitive edge over graduates from typical Business Administration programs, making them significant assets in companies looking to venture into online marketing.
Cross-border e-commerce and digital marketing
MOEA Employment Training Program.
Introduction to Employment Training Program
Cross-border e-commerce and digital marketing
MOEA Employment Training Program.
1 MOEA subsidizes universities to conduct practical-oriented training courses.
2 Introducing professional instructors from the industry and resources such as corporate workplace experiences.
A 336-hour industry-academia cooperation program to assist young graduates in smoothly transitioning to the workplace.
3 Participants
Local national students in their final two years of study (with a school funding subsidy of 800,000 NT dollars).
Market changes
101 Entrepreneurial wave following the 2008 financial crisis Micro-enterprises and practical business operation.
102 Large quantities of Taobao products entering Taiwan Micro-enterprises and online retail operation practices.
103~104 Alibaba International expanding into Taiwan Online marketing and international business talent.
105~107 The rise of cross-border e-commerce platforms like Amazon and Lazada Cross-border e-commerce and international business talent.
108~110 The golden intersection of digital advertising and traditional media Cross-border e-commerce and digital marketing.
Continue Stay tuned to market changes and follow suit.
Program Features
1 Classes on Fridays, convenient for scheduling from Monday to Thursday.
2 Complete 5 courses for 15 credits, which can be counted towards required or elective credits for graduation.
3 Gain access to costly training courses in the market for free.
Renowned mentors will guide you through hands-on learning.
Teacher Yan Jiacheng for SEO, Teacher Lin Mengxuan for GA and AdWords, Teacher Xiao Lu, Teacher Xiao Gui, senior executives in the central region, and more.
4 Obtain Google AdWords/Analytics certifications and receive coaching to participate in B2B and B2C competitions.
Enhance practical skills to enrich your resume for job applications.
Course content
Text + images + microfilm = digital copywriting
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Community management + keyword advertising + GA traffic analysis = digital marketing
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International trade practices + cross-cultural communication + e-commerce platforms = cross-border e-commerce
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Workplace competitiveness
Collaboration partner
The signing ceremony of the memorandum of cooperation between our department and the Yu Shan Web Commerce Association
Ways to collaborate with the Taichung Yushan E-commerce Association
Yushan E-commerce Association
Specializing in professional instructors from management consulting companies.
Employee training for the Student Yushan E-commerce Association.
Student
The company with the highest alumni density
Heguang Machinery and Electrical Industry Co., Ltd. - Children's Book Department.
Program features
Establishing a long-term cooperative relationship with the Central Yushan E-commerce Association.
Practical and practice-oriented training approach.
Encouraging students to participate in e-commerce platform competitions and win multiple awards.
Pass rate of Google Analytics certification is close to seventy percent.
Program outcomes
Recipient of an award of excellence
Recommended by the Ministry of Labor
Accepted an interview by Taichung Educational Radio.
| What to study in the Department of Business Management? | Internship course introduction | Employment Program Introduction | Outstanding performance by the student | How to enroll |
#Special Production #Employment Course #Enterprise Internship #Click on the icon #to see the introductions of the senior students
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| Special Production | Employment Course | Enterprise Internship |
| What to study in the Department of Business Management? | Internship course introduction | Employment Program Introduction | Outstanding performance by the student | How to enroll |