Faculty & Staff

Shu-Chin Huang
Associate Professor / Chairperson

Main Research Fields
Marketing Management, Consumer Behavior, Public Relations, Creativity, Training Techniques

Email
schuang2@gm.cyut.edu.tw

Kuei-Kuei Lai
Professor

Main Research Fields
Patent Analysis,Value Proposition and Business Model,Service Science and Management Engineering,
Technology Roadmap and Technology Forecasting,Technology Analysis and Strategical Management

Email
laikk@cyut.edu.tw

Chung-Jen, Fu
Professor

Main Research Fields
Financial Analysis, Management Accounting, Cost Accounting

Email
drfucj@cyut.edu.tw

Yung-Ming Cheng
Professor

Main Research Fields

Technology acceptance and adoption; Information systems management and applications; International entry mode choice strategies; Competitive strategies in high-technology industries; Electronic commerce; Service quality and service recovery; Health-care management; International human resource management.

Email
ymcheng@cyut.edu.tw

Pao-Hui Huang
Professor

Main Research Fields
Financial management, Education Management, Money and Banking

Email
phhuang@cyut.edu.tw

Wen-Hua Yang
Associate Professor

Main Research Fields
Statistics, Operations Management, Scheduling, Innovative Business Modelling

Email
whyang@cyut.edu.tw

Hsiao-Chung Wu
Associate Professor

Main Research Fields
e-commerce, patent analysis

Email
sc524@gm.cyut.edu.tw

Chwen-Li Chang
Associate Professor

Main Research Fields
Human Resource Management, Organization Development, Training & Human Resource Development

Email
clchang@cyut.edu.tw

Meng-Jang Lin
Associate Professor

Main Research Fields
Marketing Management ,Consumer Behavior .Retailing Management, Logistics Management

Email
mglin@cyut.edu.tw

Maw-Liann Shyu
Associate Professor

Main Research Fields
Information Management, Management of Technology, Customer Relationship Management

Email
mlshyu@cyut.edu.tw

Yueh-Chin Chen
Associate Professor

Main Research Fields
case study, Strategy Management, venture creation

Email
jessica@cyut.edu.tw

Wen-Kuei Wu
Associate Professor

Main Research Fields
Marketing Management, Advertising, Personal Selling, Sales management

Email
wenkuei@cyut.edu.tw

Wen-Shin Huang
Assistant Professor

Main Research Fields
Consumer research, Advertising management, Marketing research

Email
wshuang@cyut.edu.tw

Chung-Li Chou
Assistant Professor

Main Research Fields
Operations Management, e-Business strategy and management, Aerospace technology and software quality management, total quality management

Email
echungc@cyut.edu.tw

An-Chin Cheng
Assistant Professor

Main Research Fields
Innovation Management, Management of Technology, Service Science, Project Management,
Electronic Commerce, Patent Analysis and Management, Technology Assessmen

Email
chengac@cyut.edu.tw

Ren-Ren Yang
Assistant Professor

Main Research Fields
Physical Fitness (Test), Golf

Email
jjyang@cyut.edu.tw

Huei-Hwa Lai
Assistant Professor

Main Research Fields
Investment Analysis, Corporate Finance

Email
edithlai2005@gm.cyut.edu.tw

I-Tung Shih
Assistant Professor

Main Research Fields
The International Journal of Contemporary Hospitality Management, Human Resource Management, Training & Human Resource Development

Email
itungshih99@gmail.com

Wuai-Wei Lo
Assistant Professor

Main Research Fields
Mathematical modelling, Decision support systems, Soft computing, Risk assessmentt

Email
t2014144@cyut.edu.tw; w110168888@gmail.com

Kuei-Chien Chiu
Instructor

Main Research Fields
E-Marketing, CrossMedia Marketing, News Gathering & Editing

Email
cgc@cyut.edu.tw